Yahoo Purple Hunt 2.0

Wednesday, March 23, 2011 dfg 0 Comments

It's purple season again which only means the second installment of the Yahoo Yahoo Purple Hunt 2.0 is here. This time around, they changed some rules to the game. On the first stage, you have to go to the Purple Hunt website and open 7 purple boxes which will only be opened by keywords found by performing various tasks both online and offline. You will only proceed to the next box once you have opened the box prior. Once all 7 boxes have been completed, you are now eligible to join the On-Ground Hunt event where you will have to again complete a set of tasks within a time period. All those who completed the tasks will be randomly drawn as the 20 finalists. From there, whoever has lady luck on his/her side will drive home a Purple Hyundai i10 Automatic. All those who joined the first stage will also get to gadgets and goodies from the sponsors.

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Promo Requirements:
  • Above 18 years of age and a resident of the Philippines
  • Active Yahoo! account (Register for FREE on yahoo.com.ph)
Promo Mechanics:
  1. Register for the Yahoo! Purple Hunt 2.0 at http://www.yahoopurplehunt2.com.ph
  2. The goal is to open all boxes. You need to open Box # 1 before you can open the rest of the boxes.
  3. Box #1. Add the Box!
    1. Open your Yahoo! Messenger and add "PurpleHuntMaster" to your friend list. (Download and install Yahoo! Messenger for FREE or just use the web version to avoid install)
    2. PurpleHuntMaster will automatically add you upon request.
    3. The PurpleHuntMaster will give you instruction on how to open the box or what to do next. In case you missed the directions, you need to type in "help" keyword to get the URL which will contain your unique keyword.
    4. Once the you get the keyword, go to http://www.yahoopurplehunt2.com.ph and input it in the Yahoo Messenger Purple Box #1.
    5. You will automatically be notified if you have won a prize
  4. Box #2. Magic Minute (Magic 89.9)
    1. Tune in to Magic 89.9 FM and wait for the DJ to play the Yahoo Yodel to get the special keyword
    2. Once the you get the keyword, go to http://www.yahoopurplehunt2.com.ph and input it in the Yahoo Messenger Purple Box #2.
    3. You will automatically be notified if you have won a prize
    4. You may only win once, if you were able to get a prize from the 1st box you will no longer win in the other boxes.
  5. Box #3. Purple Goods (Hyundai)
    1. Take a photo of yourself with any Hyundai Car.
      • Make sure that the car can be easily identified as a Hyundai brand
      • Plate number must be blurred or deleted for security and privacy purposes
    2. Upload photo in the YahooPurpleHunt2.0 official Flickr page and tag it with "YahooPurpleHunt2"
    3. Format for the file name as follows: last name_first name_middle initial_email address. Maximum file size 800x600 pixels
    4. After uploading the photo, look for the Purple Hyundai car in the Yahoo Purple Hunt Flickr gallery where the keyword is placed. HINT!
    5. Once the you get the keyword, go to http://www.yahoopurplehunt2.com.ph and input it in the Yahoo Messenger Purple Box #3.
    6. For 5 weeks, 7 winners will be awarded Hyundai Premium Items based on the following criteria
      • 50% Hyundai Brand Presence: Extent to which photo captures the Hyundai Brand
      • 30% Impact and Creativity: Bold, striking, and adventurous pose
      • 20% Composition, clarity and technical quality
  6. Box #4. Fox Hunt (Fox International Channels)
    1. Watch any of the Fox Channels and wait for the Yahoo! commercial where the keyword is placed.
      • Fox
      • Star World
      • Star Movies
      • Fox Family Movies
      • Fox Crime
      • FX
      • tvN
      • National Geographic
      • Channel V)
    2. Once the you get the keyword, go to http://www.yahoopurplehunt2.com.ph and input it in the Yahoo Messenger Purple Box #4.
    3. You will automatically be notified if you have won a prize
  7. Box #5. Smart
    1. Visit the SMART Bro website (www.smart.com.ph/bro) and look for the for the not-so-hidden banner ad of Yahoo Purple Hunt which will redirect you www.smart.com.ph/bro/purple
      • For Non-Smart Bro Postpaid subscribers, you will be asked to fill up the online form with your details: Full Name, Email Address, Mobile Number. Once submitted, you will get the keyword.
      • For Smart Bro Postpaid subscribers, you will be asked to go to www.smart.com.ph/connect and update your information: Full Name, Email Address, Mobile Number. Once submitted, you will get the keyword.
    2. Once the you get the keyword, go to http://www.yahoopurplehunt2.com.ph and input it in the Yahoo Messenger Purple Box #5.
    3. You will automatically be notified if you have won a prize
  8. Box #6. Nokia
    1. Visit participating NOKIA stores to get the keyword
      • Nokia Concept Store - Rockwell
      • Nokia Store - G-Mall Davao
      • Nokia Concept Store - Trinoma
      • Nokia Store - Greenbelt
      • Nokia Store - Gen San
      • Nokia Store - Greenhills
      • Nokia Stroe - Ayala Cebu
      • Nokia Store - SM Pampanga
      • Nokia Stroe - Glorietta
      • Nokia Store - Robinsons Ermita
      • Nokia Stroe - Limketkai CDO
      • Nokia Store - Robinsons Tacloban
      • Nokia Stroe - Podium
      • Nokia Store - SM Bacolod
      • Nokia Stroe - Robinsons Galleria
      • Nokia Store - SM Davao
      • Nokia Stroe - SM Cebu
      • Nokia Store - SM Fairview
      • Nokia Stroe - SM North EDSA
      • Nokia Store - SM Iloilo
      • Nokia Stroe - Sta. Rosa
      • Nokia Store - SM Manila
      • Nokia Stroe - The Fort
      • Nokia Store - SM Megamall
      • Nokia Stroe - SM Mall of Asia
      • Nokia Store - SM Southmall
      • Nokia Stroe - SM Batangas
      • Nokia Store - SM Tarlac
      • Nokia Stroe - ATC
      • Nokia Store - SM Taytay
      • Nokia Stroe - Dagupan
      • Nokia Store - Tomas Morato
      • Nokia Stroe - Gateway
      • Nokia Store - SM Calamba
    2. Look for Nokia & YAHOO! Representative wearing a purple pin.
    3. For Nokia & Ovi users, you will be asked to download an application from OVI! using your cellphone. Once the download is complete, the representative will give the keyword
    4. For Non-Nokia and Non-Ovi users, you just need to request for information on the Nokia X2-01 and the representative will give the keyword
    5. Once the you get the keyword, go to http://www.yahoopurplehunt2.com.ph and input it in the Yahoo Messenger Purple Box #6.
    6. You will automatically be notified if you have won a prize
  9. Box #7. Yahoo! Search
    1. Search for a video online thru the Yahoo Search. The video will reveal the final keyword and the venue of the Grand Event.
    2. Once the you get the keyword, go to http://www.yahoopurplehunt2.com.ph and input it in the Yahoo Messenger Purple Box #7.
    3. You are now eligible to participate in the Grand Raffle
  10. A total of 20 Finalists will be chosen
    • Three (3) finalists for VizMin + Luzon region will be pre-drawn on April 12, 5 days before culmination event to allow them to travel to Manila
    • 17 GMA finalists will be drawn from the pool of GMA qualifiers that have attend and completed the On-Ground Hunt event.
  11. All 20 finalists (GMA, LUZON and VIZMIN) will be called onstage to select boxes that will determine elimination or participation. In the end, only 2 individuals will remain with a key in hand. One of which will open the brand new car.
  12. View complete promo mechanics
Promo Period: March 11 to April 17, 2011
  • Submission Deadline for Metro Manila participants - April 16, 2011, 11:59PM
  • Submission Deadline for Luzon, Visayas and Mindanao - April 12, 2011 at 11:59PM
  • On-Ground Hunt event - April 17, 2011
Promo Prize:
  • Minor Prizes. Number of winners per sponsor:
    • Yahoo! - 20 winners of shirts
    • Nokia - 203 winners of
      • X2-01 mobile phones
      • Ayala Cinema Tickets
      • Nokia MD-9 speakers
    • Smart - 109
      • SIM only 999
      • 2 years canopy subscription
      • Bro prepaid plug it
      • Bro prepaid pocket wifi
      • ID laces
    • FOX - 100 winners of Nat Geo Shirts
    • Magic 89.9 - 100 winners of shirts and/or CDs
    • Hyundai - 35 winners of
      • Overnight Bag
      • Body Bag
      • Umbrella
  • Three (3) finalists for VizMin + Luzon region - Yahoo! will shoulder travel and accommodation expenses while in Manila
  • Grand Prize - Purple Hyundai i10 Automatic

Upside:
  • No participation fee
  • 3 Provincial VizMin + Luzon region participants will be pre-drawn and will automatically be included as 20 finalist. They don't need to complete the tasks at the On-Ground Hunt event anymore.
  • Tax requirement for the prize (20% exceeding P10,000) shall be shouldered by Yahoo Philippines, Inc.
Downside:
  • A multitude of tasks needs to be completed
  • You have to open 1 box before you get to the next box
  • Provincial winners need to claim the prizes at Manila offices of partner sponsors
For more information, log on to yahoopurplehunt2.com.ph